AmazonSmile brings to mind the observation of late great media critic A.J. Liebling about The New York Times’ fundraising campaigns on behalf of its Neediest Cases. “Readers are invited to send in money,” Liebling wrote, “while the newspaper generously agrees to accept the thanks of the beneficiaries.” AmazonSmile is bit like that. The website, created by Amazon.com in 2013, offers …
Nonprofit Chronicles 